THE BENEFITS
Redken's Acidic Bonding Concentrate 24/7 Night & Day Serum is a revolutionary bonding serum that repairs and strengthens processed, damaged hair. This hair treatment works 24/7 to nourish and revitalize your hair.
BEST FOR:
• Processed, damaged hair • Suitable for color-treated hairBENEFITS
• Strengthens hair and repairs daily damage overnight • Delivers 9x stronger hair, 3x more hydration, and 89% less breakage** • Reduces frizz by 72% after just 8 hours of use* • 92% of users agree that their hair looks and feels healthy after 24 hours • Helps maintain color-treated hair and protect from damage caused by heat styling, environmental stressors, and daily wear and tear • Scented with a calming lavender fragrance for a relaxing overnight hair treatment experience *continued use of system of abc shampoo, conditioner, and serum vs. untreated hair **system of abc shampoo, conditioner, and serum vs. non-conditioning shampoo **based on consumer test results, system of abc shampoo, conditioner, and serumTHE SUSTAINABILITY
Made of minimum94% recycled plastic*
formula made in factory usingrenewable energy**
veganformula***
HOW TO USE Acidic Bonding Concentrate 24/7 Night & Day Serum Duo
1. Wash hair with Acidic Bonding Concentrate Shampoo & Conditioner or 5-Min Mask for a deep condition.
2. Apply a quarter-sized amount of ABC 24/7 Night & Day Serum to clean, dry or damp hair. Apply more as needed & desired. Do not rinse.
- Night Use: Apply generously mid-lengths to ends for overnight bond repair & hydration.
- Day Use: Apply as needed for instant frizz reduction, conditioning & shine.





